Essity acquired the sports tape brand from Johnson & Johnson Consumer Products.

2021-11-18 09:22:16 By : Ms. Amanda Zhang

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Stockholm, November 1, 2021/PRNewswire/ - Essity, a hygiene and wellness company, has acquired Johnson & Johnson’s specialty sports tape brands Coach, Elastikon, and Zonas, which are premium products on the US market. Essity is a global market leader in tape and strapping. After the acquisition, the company will also become a leader in sports medicine distributors in the United States. The purchase price relative to the market value of Essity is not important and therefore has not been disclosed.

Coach, Elastikon and Zonas are three highly regarded brands in the US market. The products are mainly sold to schools, sports clubs and professional sports teams through sports drug distributors. These brands have strong brand awareness and are considered high-quality products in the sports world. Elastikon is produced by Essity and Coach, and Zonas will join in-house production in the future. 

"Growth through the acquisition of Medical Solutions is a key strategic focus. The tape and strapping market in the United States is the largest market in the world, and Essity now has a larger share in this market. Acquired Essity, Johnson Consumer's sports tape Ulrika Kolsrud, President of Health and Medical Solutions, said: "These brands will make Essity a leader in tape and strapping among American sports medicine distributors. This acquisition also opens up opportunities for our existing product line. "

Coach, Elastikon and Zonas will become part of Essity's medical solutions business, which provides innovative and high-quality medical products and solutions in the compression, wound care and orthopedics fields. With global brands such as Leukoplast, JOBST, Cutimed, Actimove and Delta-Cast, Essity has a strong market position in multiple therapeutic areas.  

For more information, please contact: Karl Stoltz, Media Relations Manager, 46 8 788 51 55 Johan Karlsson, Vice President of Investor Relations, 46 8 788 51 30

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https://news.cision.com/essity/r/essity-acquires-sports-tape-brands-from-johnson---johnson-consumer-inc-,c3444181

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Essity acquired the sports tape brand from Johnson & Johnson Consumer Products.

https://news.cision.com/essity/i/actimove-elastic-tape-essity,c2974403

https://news.cision.com/essity/i/actimove-elastic-tape-essity,c2974404

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